A FITNESS club on the Berry Hill Industrial Estate is encouraging people to join in with a Government initiative to ‘get going’ in 2015, by offering discounted membership rates for a limited time.

Physique Fitness is backing Change4Life’s Get Going 2015 campaign, buy offering discounted memberships to people who join the club as part of the Healthy Lifestyle Campaign in support of the Change4Life initiative.

Fitness consultant Adam Jones works at the club. He said: “We have had a really good response; we’ve had a lot of beginners and people over the age of 40 joining up, which is fantastic because they are usually the hardest to get through the door, this is probably the least intimidating fitness club that I have worked at, our oldest member is in her 80s”.

The initiative is bringing together the local authority and other partner events to Droitwich, offering everything from discounted sports sessions to free family activities.

Physique Fitness Club owner Matt Lingard, added: “It’s fantastic to hear of so many gyms, private businesses and the Government working together within the local communities to really drive this fantastic initiative to encourage people to lead a healthier lifestyle.”

For more information on the scheme, or to register with the club for one of the discounted membership places, call 01905 914014.